Many webmaster always spend time to optimize their websites. Properly optimized website can rank well in the search engine. Some webmaster assume that having high pagerank can help increase their traffic. The pagerank only play a small role in the search engine ranking. You should not be crazy about pagerank. The pagerank does not determine the ranking of a website. Even if a site have high pagerank, it does not mean that you will rank for the top positin on the search engine. If you perform competition analysis, you will notice that the website that rank on the top position don’t have the most backlinks or the highest pagerank. The ranking f a site is determined by many factors. To ensure that your site rank well, you should optimize it to become SEO friendly. The navigation of the site should be neat. Neat navigation ensures that the visitors will have a happy browsing experience. If the site has poor navigation, the visitors will not want to return again.
The site should be free from broken links. To check the site for broken links, you can use the broken link checker. The broken link checker will detect the broken links on the site and list them so that you know which URL is invalid. The content on the site should be optimized with keywords. The keyword that you use to optimize the content should be relevant to the niche of the product you are promoting. The content should offers tips that are unique and have never been published by other websites. If the tips provided on your website is already published on other websites, you will have lesser visitors.
People will not bother to visit your site for the same information that is published on another website. If you want your site to rank well, you must provide high quality content that provide real information to the visitors. The backlink is also an important ranking factor of a website. Without backlinks, your website will never rank well in the search engine. As a result, your site won’t get any visitor from the search engine. The backlinks that you obtained must not be obtained through automatic software. For example, a lot of people like to use the automatic software to perform the directory submission. The automated software can get your site blacklisted. Your accounts will get banned in the article directories. If you try to register under a new username, your IP address will be tracked and be banned by the moderator.
Using headings will improve the SEO performance of your website. The headings should include keywords. You should include at least one keyword in the headings. The headings will emphasize on the keywords and the topic of the website. The keywords that you use in the headings must be relevant to the content. You must never use misspelled keyword because they will be perceived as spam by the search engine. Besides using headings, you can bold or highlight the keywords in the content of your site. When highlighting the keywords, make sure you use a bright color. If the highlight color is dark, the visitor won’t be able to see the keywords. The search engine will take into account the highlight color of the keyword. If the highlight color is dark, it will reduce the value of your site.
Tags: backlink, Broken Link Checker, Competition Analysis, High Quality, Niche, Optimizations, Pagerank, Poor Navigation, Quality Content, search engine, Site, Site Navigation, Site Rank, Tips, Traffic, Webmaster, Website Position
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